About Preferred Hotels and Resorts

Preferred Hotels & Resorts is a global brand of independently owned luxury hotels and resorts and each provides the highest standards of quality and extraordinary service. Founded in 1968 as a referral service for the top guests of six independent hoteliers, the association has grown into its current status as a for-profit stock corporation representing more than 120 hotels worldwide.
To qualify as a Preferred hotel or resort, each property must pass Preferred's award-winning Standards of Excellence®. This exhaustive quality assurance program, which includes an annual, unannounced inspection, ensures that only the best hotels are Preferred hotels.

The Preferred Standards of Excellence®

Ensuring Each and Every Stay Exceeds Your Expectations
Each Preferred hotel and resort conforms to Preferred's Standards of Excellence® program - marked by an unmatched 1,600 line item annual inspection process.

These unannounced inspections are performed every year by a licensed and independent quality assurance organization. Every detail that you would encounter during a typical stay is meticulously checked during the inspection: the cleanliness of the guest rooms from corner to corner, the dedication of the concierge to meet your special requests, and the commitment and care of the entire staff in anticipating your needs.

For a property to remain within Preferred, it must achieve an exemplary rating in all areas. As a result of this unique quality assurance program you will consistently receive the most attentive personal service and the most comfortable accommodations at all Preferred hotels and resorts.

Cornell University "Best Practices" Award
Cornell University, the American Express Travel Related Services and the American Hotel Foundation honored Preferred Hotels & Resorts with the Best Practices Champion Award for its Standards of Excellence quality assurance program. Receipt of the best practices award confirms Preferred's unparalleled commitment to the complete and total fulfillment of Preferred guests' individual tastes, requirements and expectations.